Our Corporate Mission...

To be the leaders in revolutionizing education technology by providing an immersive learning experience for parents, teachers, & kids in a fun & engaging way.

Los Angeles, California

Our world-wide corporate headquarters are located in sunny Los Angeles. Since 1991, our team has remained dedicated to producing quality learning-based products, while earning the trust of millions of teachers, parents, and respected organizations.

Vancouver, BC

Our latest premier studio was launched in Vancouver, just a few blocks from the water. This strategic move supports JumpStart’s growth initiative within the eLearning environment, where we are scaling products and people.

Bengaluru, India

Bangalore’s facility is an open and energetic environment that promotes a mix of culture and ideas. With a diverse number of employees in varying departments, Bangalore’s office allows JumpStart to extend into the next level of the EdTech sector

Hong Kong, China

Our parent company, NetDragon, lives in the heart of China. NetDragon is the leading creator of online communities and prominent developer of online games in China. Their building is also a replica of the Star Trek USS Enterprise, talk about cool.

Our Leadership

David Lord Mr. Lord is president and CEO of JumpStart, the leader in learning-based games for kids. As head of the company, Mr. Lord’s extensive background and 15+ years in the toy industry makes him uniquely qualified to lead JumpStart and solidify its position as a multi-faceted kid’s entertainment company with retail, online, and mobile components. The company’s long, rich history in creating fun learning products is sustained by Mr. Lord’s expertise in producing quality educational toys for all ages, along with his talent for building a multi-faceted growth strategy for online businesses and brand development. Read More

Jim Czulewicz Mr. Czulewicz, a veteran of the gaming and children’s market, joined JumpStart in 2007. He is responsible for managing all business operations including revenue management, marketing/user acquisition, business development and strategic partners. Read More

Chris Williams Mr. Williams is Creative Director for JumpStart with over 15 years of experience designing and creating art for award-winning games. He is responsible for guiding the overall style and look of each project while contributing to the overall creative design and technical specifications. Mr. Williams has produced 2D and 3D art for over 75 games and commercials. Previously, Mr. Williams spent 3 years as a medical illustrator creating surgical videos and medical text books. He is also the former Studio Chair for the 2011 Siggraph Conference in Vancouver, Canada. Read More

Terry Vander Ploeg With over 25 years of financial management experience, Terry joined JumpStart in the summer of 2017 to assist in the transition and operational activities post the acquisition of the company by NetDragon Websoft. As CFO, he is responsible for all finance functions, including accounting, financial planning, tax, treasury and the administration of human resources. Read More

Michael Boldezar Mr. Boldezar joined JumpStart in 2014 as the Vice President of Platform Technologies, and is responsible for the architecture, management, and delivery of JumpStart’s gaming platform. He is also responsible for the tools that are utilized by the company’s development and product groups, and will define and shape the lifecycles of the development, architecture, framework, and backend collaboration between internal and external stakeholders. Read More

Yogesh Gaikwad Mr. Gaikwad is the India Country Manager for JumpStart’s India studio and operations. He is responsible for providing leadership and management to the India business and the various functional teams. His 15 years of experience of working in Indian games industry in various roles, setting and managing gaming studios, producing and designing games for both international and domestic market and collaborating with global teams has aided him in successfully managing the India operations for JumpStart for over 3 years now. During this span of 15 years he has more than 50 titles to his credit in a design/production role. Read More

Robert Bailey Robert joined JumpStart, then Davidson & Associates, after graduating from the University of Southern California in 1995 with a bachelor’s degree in computer engineering and computer science. Over the past 20+ years he has developed over fifty titles including JumpStart, Math Blaster, Reading Blaster, Barbie, Dr. Brain, School of Dragons, and many more. From the days of floppy disks and CD-ROMs to today’s world of phones and tablets, he has seen massive technology changes in the gaming industry. Read More

Leung Lim Kin, Simon Dr. Leung joined Net Dragon in March 2015 and has had over 30 years of experience in both the information technology and telecommunications industries. He is responsible for the planning, consolidation and operation of the education business of the Company in China and the development of the online education business overseas. Read More


There are so many things to see and do on Jumpstart that we have only scratched the surface after a month of exploring it. There is not a day that goes by that our son does not ask to play. It has been not only a good tool for him to learn how to use the computer, but has been a big help turning learning into fun.

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The JumpStart brand has received over 300 awards. Here are just a few! This guide is a collection of mobile apps and websites that demonstrate a high level of educational content.

Common Sense Media 2013 Back-to-School Guide
2013 ON for Learning Award Winners
Common Sense Media 2013
Another Awards
Common Sense Media 2013 Back-to-School Guide